Before any dog breed will be recognized by and accepted into the American Kennel Club (AKC) it must have records of several generations of breeding that is ‘pure’ (no mixture with other breeds). They must also have a breed standard which is a detailed description of what the ideal specimen will look like.
For example, a portion of the Poodle standard reads as follows:
Head and Expression
(a) Eyes– very dark, oval in shape and set far enough apart and positioned to create an alert intelligent expression. Major fault: eyes round, protruding, large or very light.
(b) Ears– hanging close to the head, set at or slightly below eye level. The ear leather is long, wide and thickly feathered; however, the ear fringe should not be of excessive length.
(c) Skull– moderately rounded, with a slight but definite stop. Cheekbones and muscles flat. Length from occiput to stop about the same as length of muzzle.
(d) Muzzle– long, straight and fine, with slight chiseling under the eyes. Strong without lippiness. The chin definite enough to preclude snipiness. Major fault: lack of chin. Teeth– white, strong and with a scissors bite. Major fault: undershot, overshot, wry mouth.
Many years ago, in one of the top show dog magazines, they ran a true story that was roughly as follows:
A family had gone to a leading poodle breeder’s home to buy a pet puppy. In show dog circles “pet” means a puppy that is not good enough to sell for show or breeding purposes. There are usually a few such in any given litter. The family had no particular knowledge of poodle beauty; they just wanted a nice pet.
The breeder brought out the puppy that was for sale and then talked for almost twenty minutes about its perfect eyes, the lovely shape of its muzzle, the excellent turn of its hocks, the ideal tightness of its feet and on and on.
At the end, the family looked at the puppy in silence for a few minutes, then one of the children said, timidly, “But its so ugly!”
To the breeder, the puppy was beautiful because its parents, and grandparents were all champions, and because its body conformed to the generally accepted expectations of generations of poodle breeders.
To the puppy buyers, it was just a homely little animal, about as attractive as a curly-haired rat. [end article]
I think the art world (including photography) is like this. To those immersed in the market, pictures have value because they have a pedigree and meet an external ’standard’ that has evolved over time within their specific community. Absent any knowledge of that pedigree or communal standard, those same pictures can lose most or all of their aesthetic appeal.
-Julie